Ancient Romans packing a colosseum could choose whether a defeated gladiator would live or die by showing a thumbs-up or down. Modern-day Indians are now being given a taste of interactivity—if rather ...

YouTube is making a move into interactive programming and has tapped a longtime content executive to lead the push. By Natalie Jarvey YouTube is making a move into interactive programming and has ...

The rumors that Netflix was heading into the interactive programming niche first started circling early in 2018, thanks to a partnership with Telltale Games, a video game company. Although word spread ...

Netflix continues to push the boundaries of streaming video content. Following its scripted “choose your own adventure” film “Black Mirror: Bandersnatch,” the company says it will launch a ...

In December, Netflix released Bandersnatch, a choose-your-own-adventure style episode of its hit dystopian sci-fi series “Black Mirror.” Based on the positive response to that episode, Netflix’s VP of ...

The Television Academy has rejiggered the Interactive Media award categories for the 69th Emmy Awards — aiming to bring new and innovative digital approaches to TV storytelling into the tent. The ...

YouTube is making a move into interactive programming and has tapped a longtime content executive to lead the push. Ben Relles, who has served as head of unscripted since 2015, will transition into a ...