While the foodservice tech arms race continues to heat up, particularly around buzzy topics like automation and generative AI, digital marketing remains an area of opportunity for tech vendors, as ...

Marketing stacks with too many underused platforms are adding cost, complexity and drag where efficiency was promised. The ...

In the Emmy-award winning TV series “The Bear,” one of the characters, Richie, interns at a Michelin three-star restaurant in Chicago. The 45-year-old spends a week polishing forks before he’s invited ...

Corinne leads the global marketing organization at Bluewolf, which includes digital marketing services. Corinne is responsible for global brand awareness, corporate marketing strategy, client ...

Tech leadership should always take a practical and data-driven approach for the process of refreshing their tools strategically. Here’s what you need to know. The Fast Company Executive Board is a ...

A practical guide to the ideal enterprise MarTech stack, covering key layers, must have tools, and CMO principles to simplify ...

Discover how your Martech stack impacts SEO performance. Learn how technology decisions can influence marketing channels and improve business success. Organizations typically are a mixture of ...

As convoluted as the DX space has been since its origins, the past two years have been unique thanks to generative AI. In the past decade, everything has changed in the technology marketing arena, and ...

Artificial intelligence (AI) may bring to mind sci-fi images of earth-dominating robots, but it’s a term that’s set to shape the future of B2B marketing. Surprising? Consider this: AI may already be ...

Marketing leaders know that personalized digital experiences play a significant role in boosting sales and fostering customer loyalty, which is why many organizations have established robust marketing ...

Gary Verster, marketing technologist and ecommerce operations manager, Trend Micro; Sherif Guindy, technology director, Maxus UK; Rob Attryde, head of marketing, KYOCERA Document Solutions; and Carlos ...