From the rise of virtual influencers to the convergence of short-form video and UGC, here are six predictions that will shape ...

Kickstart the new year and boost your social media marketing with seven trends to help engage your audience, grow your reach, ...

See how data and algorithms influence fashion trends on social media, turning TikTok fashion and Instagram style trends into ...

The 2025 Sprout Social Index reveals social media's dominance in trend awareness, emphasizing authenticity over trend-chasing for brand success. The 2025 Sprout Social Index™ reveals that social media ...

It’s been half a decade since the start of the COVID-19 pandemic, and the ways in which quarantine reshaped the world have become increasingly more evident. People think differently, socialize ...

Aryan Anurag predicts the year ahead will see professionals turn creators, brands lean into organic communities, culture-led ...