Instead of solely relying on data, marketers should use a process-oriented approach that digs deeper into the root causes of problems and avoid reactive solutions that don't address the core issues.

If it were up to me I probably would have never watched Glee. I have nothing against this program and in fact, every time I watch it I am shocked and thoroughly entertained by how mean the characters ...

If it were up to me I probably would have never watched Glee. I have nothing against this program and in fact, every time I watch it I am shocked and thoroughly entertained by how mean the characters ...

Results or process — one of these mindsets is the reason you’ve come this far. You are either motivated by the outcome you expect every day, week or month, or by the process that gets you the outcome.

Ambio, Vol. 32, No. 8, Remote Sensing for the Environment (Dec., 2003), pp. 549-556 (8 pages) Habitat models may provide viable tools for co-management of large ungulates and forest resources, yet ...