Julia Gorbunova says that installs alone no longer guarantee growth. Long-term value will become the primary focus for ...

New dietary guidelines released by the Trump administration tell Americans to avoid ultra-processed foods but don't have an ...

La Habra, California - January 09, 2026 - PRESSADVANTAGE - Daren Ng- Marketer has shared observations on the evolving ...

As AI systems decide how brands are described, TILTD helps brands speak so AI can describe them correctly. HICKORY , ...

Community releases industry outlook as brands shift from one-way blasts to meaningful, two-way relationships Companies ...

The most successful organizations will be those that effectively blend human expertise with AI capabilities.”— Didem ...

CES has always been where the future shows up first. But walking the floors this year, one thing is unmistakable: The ...

McDonald’s limited-time McRib sandwich is a cultural icon. And like any item of its ilk, it’s divisive. On the one hand, the ...

As 2025 closes, the media industry is not drifting into 2026 so much as being driven there by a number of consequential, structural transactions. Long-running negotiations, forced divestments and ...

Return on investment (ROI) is a key consideration in every strategic business conversation. Chief executives demand it, chief financial officers measure it, and marketing leaders strive to achieve it.

The definition of TV continues to evolve as consumer behavior changes. What is considered TV has moved beyond cable or streaming programming and has creeped into short form and social content as well.

New Delhi, Oct. 16 -- In this episode, Hrishi K sits down with Business Storytelling coach and trainer, Sachin Bhandary, to explore the powerful lessons that commercials and video campaigns can convey ...