YouTube is updating its advertiser-friendly content guidelines to allow more videos on controversial issues to earn full ad ...

YouTube upgraded its Promotions tool to let creators target viewers by interests—shifting beyond basic demographic-based ...

This is “bigger” than the ChatGPT moment, Lieberman wrote to me. “But Pandora’s Box hasn’t been opened for the rest of the ...

Elon Musk's social media platform X will make its algorithm open source in seven days, the billionaire businessman said on ...

"'AI slop' can and does refer to text, audio, or images. But what’s really broken through this year is the flood of quick AI-generated video clips on social platforms, each produced by a short written ...

YouTube's hidden metrics are the quiet yet vital components that strongly affect your visibility on the platform. When you comprehend these metrics, you're basically looking behind the curtain to see ...

Founder of Bleeding Cool. The longest-serving digital news reporter in the world, since 1992. Author of comic books The Flying Friar, Holed Up, The Avengefuls, Doctor Who: Room With A Deja Vu, The ...

YouTube is huge right now. A 2025 Pew study indicates that approximately 84% of U.S. adults use it, and Alphabet’s quarterly updates reveal billions in YouTube ad revenue. That is a lot of eyes and a ...

YouTube TV is emailing a pretty notable coupon code to subscribers that lets them “save an extra $100 on the new Pixel 10 Phones.” This coupon stacks with the current round of US Google Store sales: ...

Analysts working with top YouTube channels report Shorts older than 30 days receive fewer views. YouTube hasn't confirmed any algorithm change. Retention analysts say Shorts older than 28-30 days are ...

Sometimes a moment happens when you’re not trying to have a moment at all. It could be when you’re scrolling through your feed, or stirring something on the stove, or staring at a sewing machine you ...

The Home page feed can be one of the best or worst things about YouTube. It depends on how good Google's algorithms are able to interpret your YouTube activity and offer content that you might like to ...